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  • Writer's pictureVaishali A. Patel

The Best Books to read for Starting a Business

If you know me, then you know I read a lot.

Because I'm a young, female entrepreneur, and I've been running my business successfully for many years now, I make it a point to continually read many books that support the journey I'm on to create a meaningful life, business and contribution to society.

Business books are not ALL about numbers and economic strategy. Not all of them are going to teach you about things like marketing. I have discovered that some of the very best books for contributing to the success of my businesses (I now run more than one! Besides Sanskar Teaching, my best friend and I own a short term rental in Fredericksburg, Texas. Take a look at Koselig Hus here), plus our family owns several hotels. Working on multiple businesses simultaneously can often bring up unexpected trials, challenges and emotions. It's quite possible that overcoming the stumbles that are associated with my fears, confidence, philosophical outlook etc actually have a greater impact on my ability to be successful than knowing how to make a website or advertise a business.

Besides these books, I'll let you in on a little secret:

I started Sanskar Teaching in conjunction with and after taking Marie Forleo's B-School. This inspiring and highly informative (albeit expensive) course is cornerstone to giving me the confidence and specific necessary skills to get started with Sanskar Teaching and has been the basis of making me successful at it. I highly recommend you take a look at these videos of hers that introduce the program and see if it just might be right for you. In the meantime, keep reading!

I recommend taking these books seriously if you own, run or plan to start a new business. of all that I've read, these are my favorites.

Feel The Fear and Do it Anyway

by Susan Jeffers


Total Money Makeover

A Proven Plan for Financial Fitness

by Dave Ramsey


You Are a Badass at Making Money

by Jen Sincero


Girl, Stop Apologizing

by Rachel Hollis


The Tipping Point

by Malcolm Gladwell


Secrets of Six Figure Women

by Barbara Stanny


The One Thing

by Gary Keller


The Millionaire Nextdoor

by Thomas J. Stanley


Playing Big: Find Your Voice, Your Mission, Your Message

by Tara Mohr


Purple Cow: Transform Your Business by Being Remarkable

by Seth Godin


The 4-Hour Work Week

by Tim Ferris


Conscious Capitalism

by John Mackay


Full Frontal PR

by Richard Laermer


Contagious: Why Things Catch On

by Jonah Berger


The War of Art: Break Through The Blocks and Win Your Inner Creative Battle

by Stephen Pressfield


Fascinate: Your 7 Triggers to Persuasion a nd Captivation

How to Make Your Brand Impossible to Resist

by Sally Hogshead


Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant

by W. Chan Kim

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